Our Philosophy
Each product is unique. Each design process takes us on a journey to discover the most creative solutions.
Each product is unique. Each design process takes us on a journey to discover the most creative solutions.
At its core, design solves problems. Together, we will create and design a digital product, a software tool that delivers utility to its end users. As designers, our goal is to deliver solutions that solve the problem you have identified, and create a unique positioning for your product.
While one component of digital design is the design of the user interface, the creative process also includes storyboards, prototypes, business strategies, technology and so much more. As your partner, we will ideate with you, and then create and build the digital product you need.
Our Design Process
Our design lab brings all stakeholders into the same room to work through problem statements, contemplate the project’s core flow, and brainstorm design ideas. Our design lab strives for ideation, and to create and capture as many potential design solutions as possible. At the conclusion of our design lab, the team chooses the most promising solutions to promote to the next stage of our design process, branding and visual design.
What to expect
Ideation, Mood boards, Style Guide
Something else
Ideation
Our Design Process
Branding, quite simply, is how you represent your company and business to the outside world. It’s the face you show to your clients. Branding itself has many facets: there’s a tone of voice, imagery, typography, style of visual illustration, iconography, logo design, colors, and more. In our branding and visual design phase, we send you a branding questionnaire, to get a comprehensive understanding of your mission statement and goals. From there, we craft mood boards and initial solutions. At its conclusion, you’ll have a page-by-page guide outlining your company’s visual identity.
What to expect
Ideation, Mood boards, Style Guide
Something else
Ideation
Our Design Process
The visual guide to the core tenants of your business. To note, this isn’t just how your product looks. These are guidelines for how to represent your company and business anywhere visually. This includes tone of voice, imagery, typography, style of visual illustration and iconography, logo design, and colors. In this phase, we send out a branding questionnaire, which helps us understand your mission statement and goals on an emotional level. From there, we craft moodboards and initial solutions. Ultimately, you will have a page-by-page guide outlining your company’s visual identity.
What to expect
Ideation, Moodboards, Style Guide
Something else
Ideation